Summary
- I notice young people today are changing how they search for stuff online. They prefer using social media like TikTok, Instagram, and YouTube over Google.
- YouTube, for instance, is growing by 10% each year. This shows that platforms like these are becoming more popular over time.
- When starting a business, it's smart to pick an industry that's growing. As the industry grows, so can your business, customers, and revenue.
- Even if you're not the best at running a business, being in a growing industry can still lead to your business's success.
- If your industry isn't growing, even doing everything right won't help much. Your company can stay stuck or stagnant.
- Being in the right place at the right time can make a big difference in how much your business grows.
Video
How To Take Action
I would suggest focusing on social media platforms like TikTok, Instagram, and YouTube. Young folks use these more than Google now, so it’s smart to meet them where they are. Start by making short, fun videos about your business or what you do. Videos let people know who you are and why they should care about your business. It’s a low-cost way to reach lots of people!
A good way of doing this is by picking a growing industry. If your business is in an industry that’s popular and getting more interest, like YouTube growing 10% every year, you can grow along with it. Even if you're not great at business stuff yet, the industry's popularity can help bring in customers. Remember, being in the right place at the right time is a huge help.
Try to keep an eye on trends where you do business. If things change and more growth opportunities pop up, you can hop on them. It’s like catching a wave that takes you farther without you having to paddle as hard.
Lastly, keep things simple and fun. Share your story and what makes your business special. People love connecting with real stories and personalities. Even small efforts, like responding to comments or making cool posts, can build a loyal community without spending much time or money.
Full Transcript
that the search behavior of the younger generation is changing young whipper snappers are choosing social media over Google for internet searching platforms like Tik Tok Instagram and our own friend YouTube YouTube has been growing at 10% per year consistently when you're building a business you ideally want to operate in an industry that is growing your business grows you're getting more customers and more revenue on top of that the industry in this case YouTube's adoption rate is growing as well creating a 1+ 1al 3 scenario you could even suck at business and not grow but the growth of the industry would carry you ultimately resulting in growth but if the industry is not growing even if your company is doing all the right things you remain stagnant this is the power of being in the right place at the right time thanks for watching and remember to subscribe for more videos just like this one
