Summary
- Focus on sharing fresh ideas. Simply copying other content won't get noticed because the internet is full of similar information.
- Avoid the mistake of making content for every keyword out there. This can lead to unoriginal, repetitive content that doesn’t perform well.
- Talk about new topics to catch people's interest. People enjoy discovering things they haven't seen before.
- Share your own experiences and knowledge. Unique perspectives and stories are more likely to engage your audience.
- Remember that recreating someone else's successful content won't work as effectively, because it may have already reached many people.
Video
How To Take Action
I would suggest implementing the creation of content that showcases fresh and unique ideas. Don't just copy what others have done; share your thoughts and personal experiences. It's a great way to stand out and catch people's interest since the internet is already filled with repetitive information.
A good way to achieve this is by focusing on your own life stories or unique points of view that nobody else can offer. This kind of content not only captivates your audience but also builds a stronger connection with them. Try to think of topics or angles that haven't been overused, and explore these areas to provide something new and valuable.
Avoid the trap of targeting every keyword just because it's popular. This often leads to content that feels repetitive or lacks genuine insight. Instead, spend time finding topics that you're passionate about and have something novel to say. This will help create content that's both engaging and authentic.
Remember, recreating someone else's successful work often doesn't get the same traction because the audience might have already seen it. Instead, let your creativity and knowledge shine through. By doing this, you'll not only offer something fresh but also increase your chances of interacting positively with your audience.
Full Transcript
what is the biggest content strategy mistake you see companies make the biggest one is they just publish content on every single keyword out there they're creating regurgitated content if you can't create content that talks about something new it usually does not do well we're in a place on the internet where it's really saturated people want to hear new stuff if someone else created a social piece of content that did really well and you want to replicate it it won't do as well as theirs because a lot of people already saw it you need to talk about new stuff share your experiences your knowledge things that other people haven't seen that's what does well in today's world
