Summary
- I believe many service business owners don't realize their expertise can generate additional revenue, potentially $10,000 per month, without more tools or time.
- If you've developed expertise over time, you can package this knowledge into a profitable consulting offer using AI tools like ChatGPT.
- AI advancements, such as ChatGPT’s deep research model, can help you attract clients quickly by turning your expertise into a new income stream.
- I encourage you to consider creating a consulting offer from your knowledge, much like Bobby, who expanded his landscape design business to offer remote Zoom consultations.
- For anyone wanting to expand into consulting, start by defining your ideal client. This is crucial because consulting clients differ from traditional service clients.
- Utilize AI for specific client demographic research, which is accessible on tools like ChatGPT or Google’s Gemini. Understand client pain points and goals to craft a desirable offer.
- Transform features of your service into emotional and practical benefits to resonate with potential clients better; this helps them feel understood and valued.
- Design a clear sales funnel that guides interested clients from discovery to becoming paying clients, ensuring a seamless process.
- Create an effective lead magnet to capture potential clients’ email addresses, thus allowing you to follow up with them.
- Use AI to write concise and compelling landing page copy which persuasively highlights your offer's value and addresses potential objections.
- Make relevant content, particularly videos, to attract and engage clients, as this medium is crucial for showing expertise and building relationships.
- Plan a content schedule that fits your availability, focusing on consistently providing value-packed, relevant, and easy-to-create content.
- Utilize AI research to continually refine and improve your offers and messaging, helping maintain a competitive edge in the market.
Video
How To Take Action
I would suggest implementing strategies to turn your expertise into extra cash without extra stress. If you've been in your field for a while, you probably already have valuable knowledge that people want. A good way to start is by creating a consulting offer. Use AI tools like ChatGPT to help you find out what kind of advice people will pay for.
AI can help you research and find your ideal clients. Just think about who could benefit from your knowledge. Then, use AI to understand what they need.
A smart move is to create a package that includes your advice. Like, if you know a lot about organizing spaces, you might offer a home organization consulting package. Use ChatGPT to help design what your offer will look like, how much you should charge, and what makes it special.
Once you've set up your offer, think about how to tell people about it. Create a clear message that shows the benefits of your consulting service. This will help clients see why they need you.
Another simple step is starting a YouTube channel or creating videos. Share short, helpful clips that show your expertise. This helps more people find you and can build trust even before they hire you.
Finally, keep checking what your clients say. Use those insights to make your offers even better. By taking these small steps, you can grow your business without spending a lot of extra time or money.
Quotes by Author
"Most service business owners are sitting on a gold mine of knowledge that they don't realize is worth thousands"
"You've already developed expertise the clients would pay a premium price for"
"The latest chat GPT breakthrough makes it easier than ever to package all this knowledge into a profitable Consulting offer"
"People buy based on emotion first then they justify it with logic later"
"The only kind of content that truly matters right now and going forward is video"
Full Transcript
most service business owners are sitting on a gold mine of knowledge that they don't realize is worth thousands I'm talking about an untapped 10 grand per month that doesn't require more tools more employees or more time working on client projects so if you've been running your service business for any length of time you've already developed expertise the clients would pay a premium price for and the latest chat gbt breakthrough makes it easier than ever to package all this knowledge into a profitable Consulting offer and if you don't already know they recently launched their new deep research model which now makes it super easy for you to create a system that attracts ideal clients in just days not months turning what's already inside your head into a brand new steady income stream and I'm planning on proving it works by building one live right in front of you today so in this video I'm going to show you exactly what type of additional Revenue stream you can add to your service business without working harder how to use chat GPT to identify what people will actually pay you for that you're already an expert at and the stepbystep system to turn your existing knowledge into an extra $110,000 every single month with minimal extra time investment so imagine you're a chef who spent years perfecting a signature dish you know exactly which ingredients work best the exact cooking times and all the little tricks that make it taste am amazing now imagine someone offered you 500 bucks just to tell them how to make it themselves would you do it most chefs would say no they'd rather have you come to their restaurant but what if I told you there were people right now who would gladly pay for your expertise alone that's exactly what Bobby crru discovered so Bobby runs a landscape design business in St Louis and for years he focused exclusively on local clients where he could physically transform their outdoor spaces but then he started posting videos showing his work and answering questions something unexpected happened people from all over the country suddenly started contacting him and they'd ask things like can you just create a design that my local team can carry out Bobby hadn't even thought about this before but he quickly realized there was huge demand for his knowledge alone so he created his master plan package a Consulting service delivered entirely over zoom and he now earns thousands every month sharing the expertise he already had without digging a single hole or planting a single shrub now to show you how this can work for any business let's use a fictional example of a closet installer let's call him Carl and he wants to expand into home organization Consulting it's perfect because he already has the expertise from years of installing custom closets he knows what works what doesn't and how to organize things and maximize space now he just needs to package that knowledge up so he can sell it so let's build this extension to Carl's business right now in real time so you can see exactly how it works starting with step one defining your client so why is that so important well because your coaching client is going to be a little different from your done for you service client right most businesses fail right here they just take a guess of who their client is and what they want instead of doing the real research to know for sure but truly understanding your ideal client means you can make an offer that they actually want and with AI deep research you can be super specific and accurate but before we start here let me quickly explain the tools that we're going to be using so the newest AI models offer what's called Deep research capabilities chat gbt has one that's included on all their plans including their free version but the catch is as of the time I'm filming this I think you're limited to like two deep research sessions per month and you're going to get 10 with the $20 a month plus plan and I do believe it's Unlimited on the $200 a month plan things will change obviously over time but if you pay for a Google workspace account you now have free access to Google Geminis version which is I'd say almost just as good so just use whichever one you prefer and whichever makes more sense for you MoneyWise so now let's start by building a detailed client profile I'd start by just going to chat gbt or Google Gemini make sure I have deep research turned on then enter in this prompt as a closet installer looking to offer home organization Consulting remotely who would be my ideal Client List their demographics pain points goals and what would make them pay for organizing expertise rather than just installation now of course you would put in your own details here for your own business now what I like about chat gbt is they always come back to you with a few really smart questions just to make sure it's going in the right direction so you want to answer those questions as best you can and then it's going to take quite a while to actually do this research but that's good that means it's really thinking it through so check out all these demographics they've got the age and gender breakdown you know we're saying Millennials are around their 30s and 40s and they would want to do it while they're starting a family while Boomers may be downsizing or revamping so different use cases for different types of clients talks about their household income home ownership and living situation just look how indepth this is It's Kind of Crazy so now that we have all that let's go a step further and figure out the actual words the language that our clients are using when they talk about their problems this is really important because when your marketing sounds exactly like the conversations happening in their own head they're going to instantly connect with you so staying inside the same chat here so that it remembers all the contexts that we already have let me enter in this prompt what words and phrases do homeowners use when talking about their closet and home home organization problems look at real review sites online forums and discussion groups and give me actual quotes or examples I might hear it's going to have some more questions for you just answer those and then it's going to get to work researching this part and this took 15 minutes to get but it's really good so let's check it out we've got quotes about closets specifically the emotional frustrations the Practical complaints right talking about how small their space is then we have stuff about kitchens what are the emotional frustrations what are the practical complaints um and then the same with pantries so it's giving you really detailed stuff for all these situations both emotional and practical and this is gold I mean look at these authentic phrases you know our garage has so much random stuff I don't even know where to start cleaning it out using these exact phrases in your marketing makes clients feel understood immediately so now that we understand our client let's move on to step two offer development why is this step important well most offers fail because businesses guess what clients want instead of putting in the actual work of researching it well what used to be really hard is easy now as I hope you're starting to see here so your offer needs to solve a specific problem that your ideal client has one that they're already looking to solve with AI research we can create something that they actually need not just what we think they might want cuz let's face it the right offer sells itself with a lot less marketing effort efforts so let's do what we can now to make it a little easier on us later so we're just going to use AI to research what's missing in the market so I will enter this prompt what specific organization problems would homeowners consider worth paying a consultant to solve what consulting services are currently available for homeowners and what gaps exist that I could fill as a closet installation expert so then you answer their questions it's going to get to work it took 13 minutes to come up with this one so now we have all these problems that people would pay money to have you help them solve then we get into all the actual consulting services that you could offer including pricing recommendations too which is pretty cool and it talks about all those gaps in the market that you can fill that most people don't offer so this is gold when it comes to figuring out what your offer is actually going to be so now let's take all of that and help us create a unique Consulting package so I'm going to use the prompt based on my background as a closet installer for this case what unique Consulting package could I create that helps homeowners organize their entire home include session structure deliverables and pricing recommendations and for this one you don't necessarily have to have deep research turned on you can just have it kind of think through it with its reasoning model and it came up with a package name here the total home organization blueprint it tells you what it is it's recommending you sell this as a multi session uh package and it tells you exactly what happens in each session and what you deliver in each session so it's pretty cool pretty detailed and it tells you exactly what you should charge for it 750 to 1,000 bucks sounds pretty good and just like Bobby's master plan package that we talked about earlier this leverages your expertise without requiring any kind of a physical presence so now let's test this offer by anticipating any objections that people will naturally have you know this is really going to help us fine-tune the offer before we launch it knowing why people are going to say know up front helps us preemptively address those concerns about you know whether they need inperson service if the investment's worth it and how to make sure your new offer is going to be a good fit so I'll use the prompt what objections might my ideal client have about this home organization Consulting offer how can I best address each one and again you don't have to have deep research turned on for this one and it came up with some really good stuff we have you know skepticism about it being remote like how can I trust that that's actually going to work if you're not there and it tells us how we would best you know combat that response cost concerns right seems expensive compared to doing it myself or even hiring a handyman that might be cheaper and it tells you how to talk about that time commitment all these different objections that are really super common to an offer like this now that we have that let's move on to step three the messaging so having a great offer isn't enough if you can't explain it clearly you know good messaging focuses on benefit benefits rather than features because people buy based on emotion first then they justify it with logic later when you use the right words potential clients are going to feel understood on a deeper level sometimes better than they understand themselves when you do it right so first off let's create a really simple oneliner that captures your offer now this isn't just for cocktail parties right it's it's going to be the backbone of all of your marketing going forward think of it as the main message message that shows up everywhere your website your videos your emails everything this really keeps you focused and Mak sure that clients instantly get what you do so for this you can again Keep Deep research turned off it's not researching as much as it's just you know deep thinking so I'm going to prompt it to create a clear simple oneliner for my home organization Consulting service that states the problem I solve and the outcome I deliver keep it under 20 words and so it thought about it and it's says I transform your cluttered home into an organized efficient space with expert remote Consulting super easy and people will get it so this becomes your go-to explanation when people ask what you do and in all of your marketing going forward it's concise it's benefit focused and IT addresses both pain and solution but now let's take it a step further and create some benefit driven messaging by converting features into emotional benefits so what I can ask here is for my homework organization Consulting service convert these features into emotional and practical benefits that would resonate with frustrated home owners and then you would just list everything you're planning on including with your offer but maybe you don't know what should be included if that's the case I would just modify this to for my home organization Consulting service please research the features I should include to make my version of the service better than my competitors list each proposed feature at least 10 in a table and in the next column convert these features into emotional and practical benefits that would resonate with frustrated homeowners and again you would fill in the blanks with your own specifics here and then if you're going to have it do this research I would turn deep research back on it's going to ask you some questions now so after 7 minutes I got this back you've got some intro material up top but then if you scroll down here's where we get to the table and you've got the feature that they recommend that you include and then you've got emotional and practical benefit for the homeowner and that's the stuff you really want to talk about see how each feature connects to an emotional outcome this is what sells your service not the features alone so now let's move on to step four your sales funnel now this is super important and my personal favorite part of the whole process because without a clear plan for people to follow most potential clients just get stuck and they never move forward a good sales funnel simply guides people from first finding you the top of the funnel all the way down to becoming a paying client and it should feel helpful not pushy the whole time and the cool thing is AI can absolutely help us design each step based on what actually works for clients like yours so let's map out that customer Journey I'm just going to prompt it to create a simple sales funnel for my home organization Consulting service from how people first discover me to becoming a paying client and you can we turn deep research off for this one too so it gives you everything from the beginning awareness right it's saying they find you through YouTube videos social media posts or blog articles then we talk about lead capture nurturing that lead getting them into a consultation with you then where they buy then how you onboard them and actually work with them now this gives us a complete path right everything from where people find you in the first place all the way through getting them on your email list through the website and follow-ups now as a part of the sales funnel we need a lead magnet right this is the free piece of valuable content that you give away in exchange for that email address it's a really important step in your funnel because it bridges that gap between someone just finding your content and actually becoming a lead that you can follow up with over here so without this step in your funnel most people they'll check out your stuff and think that's nice then poof they're gone forever so I'm just going to ask here give me me five unique actionable ideas for a lead magnet that would appeal to homeowners struggling with Organization for each give me a Title Five bullet points on what it includes and how it gives them a quick win and here we've got five ideas ultimate home organization checklist it tells you exactly what it would be included and how it gets them a win the F minute declutter challenge I like that one even better everything that's involved with that and we've got a few more ideas too so from here you would just kind of figure F out which one resonates most with you what you think it would work best for your clients okay so finally let's write the copy together for your consultation offer landing page I'm just going to prompt it write the exact landing page copy for my home organization Consulting offer research landing page best practices for Consulting offers and be sure to include as many persuasion principles and best practices in every section as is appropriate to make my offer a no brainer for my ideal client and I do recommend turning deep research on here because I'm asking it to research all those best practices and kind of what other people in your position have included on their landing page just answer the questions it asks now is the good part after 10 minutes this is all the copy we got back for the landing page starting off with a pretty good headline I think overwhelmed by messy closets a chaotic kitchen and an outof control Pantry you're not alone and it's not your your fault then we have this whole section then we introduce the organization blueprint as your way out now this is a pretty solid landing page should you refine it over time and make it even better yes but this is such a great starting point that hits all the right beats to get you going quickly it just makes it Crystal Clear what they get it removes the risk and uncertainty and it gives them a reason to act now it does a pretty great job of giving clients confidence in both you and your process so having a great lead magnet in the sales page to follow it is super important to your overall sales funnel but how do you get people's attention to get them to that lead magnet in the first place it's all about creating the right kind of free content up top which just happens to be our final step so why does content matter so much well the right kind of content shows your expertise before people ever pay you and it brings your qualified clients right to your door and it works for you 24/7 even while you sleep as cliche as that sounds it's totally true and today in 2025 I hate to say it but the only kind of content that truly matters right now and going forward is video that's because the old days of writing blog posts answering questions on your topics are pretty much just going to be answered by AI these days you know Google's already prioritizing their AI answers and people are just moving more and more to AI tools to get these kinds of quick answers answers much like we're doing here but YouTube's the second largest search engine and people who search for your topics there they don't necessarily want a quick AI answer right they want your wisdom your expertise and that my friend is what builds relationships and creates really big demand for people to want to work with you especially for Consulting and coaching offers like this it's your brain they want access to and your free videos help them you out before they have to invest any money in you so let's start with really simple content that establishes your expertise I'm just going to ask it to give me 20 simple FAQ video topics that homeowners have about home organization they'd be likely to search for on YouTube that I could answer in simple 5 to 10 minute videos and again you can leave deep research off for this one and it's going to come back with all these great topics that are FAQ based that people are very likely searching for inside of YouTube so we got things like how to start decoloring your closet DIY kitchen pantry organization on a budget decluttering 101 what to keep donate or toss these are perfect starter topics because they answer questions that you probably get asked all the time they're easy to create without a complicated script and they establish your expertise while providing real value and they're going to be able to show your personality and your approach so once you have these finally we want to create a realistic content schedule so I'm just going to prompt it to create a realistic 90day content schedule for a busy closet installer starting to share home organization expertise I want to put out one YouTube video per week include how to batch create content and what basic equipment is needed so it's going to come back to you with the overview your weekly content schedule including like what should go in each video and then the batch creation process so it's going to walk you through exactly what you need to kind of have ready and what to do each day of your process even tells you what equipment you need so all really helpful stuff to know now this is just the beginning of what chat gbt can do to blow up your business and in this video I'm going to show you my Ultimate Guide to use AI to your advantage this year before your competition even knows what you're up to believe me this is the stuff that's going to separate the business winners from the losers so knowing tricks is going to be critical to your success right now
