Summary
- Local SEO and lead generation keywords remain largely unaffected by Google’s algorithm changes.
- Keywords like “buy new condo in Austin” won’t soon be influenced by AI-generated answers.
- Google naturally shows real estate agencies for such searches, not AI overviews or Reddit responses.
- Entering niche markets where small websites are still favored by Google is beneficial.
- Having partnerships with real professionals like real estate agents, lawyers, and doctors makes credibility (E-A-T) less of a concern.
- These partnerships mean you likely have diverse traffic and various ways to make money.
- Structuring deals to own part of the business means you can gain financial rewards if the business goes public or gets acquired.
- Consider learning from the smart agency model, which will be available in the training on the affiliate lab.
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How To Take Action
I would suggest implementing local SEO strategies to target niche markets that are still favorable on Google. Using specific keywords like “buy new condo in Austin” can help your small business or personal brand stand out. For example, if you’re a real estate agent, ensure your website content includes these local keywords to attract potential buyers directly from search engines.
A good way of doing this is by partnering with real professionals, such as real estate agents, lawyers, or doctors. These partnerships not only enhance credibility but also drive diverse traffic to your site. For instance, if you’re a small business owner, you can collaborate with a local lawyer to create content that answers common legal questions, boosting your SEO and offering valuable information to your audience.
Entering niche markets is another effective strategy. Focus on areas where small websites still get good visibility on Google. If you’re an entrepreneur, this might mean launching a specialized blog or a product review site in a less competitive market. This can help you gain traction without the need for heavy investment in advertising.
Consider structuring deals where you can own part of the business. This approach can be particularly beneficial if you’re working with startups or newer businesses. By having equity, you stand to gain financially if the business becomes successful or gets acquired. For example, if you’re helping a friend launch a tech startup, propose a deal where you handle their digital marketing for a share in the company.
Lastly, always stay updated with smart agency models and strategies. Learning from experts and adopting proven methods can save you time and resources while maximizing your results.
