Summary
Start with using the right keywords. Think about words people might use to find businesses like yours and use them naturally in your content. Avoid stuffing too many keywords as it can hurt more than help.
Create high-quality and valuable content. Make your website useful by answering people's questions, not just selling to them. Search engines, like Google, love websites that are helpful to users.
Improve your website's loading speed. Both people and search engines dislike slow websites. Aim for a site that loads quickly, faster than a viral cat video, for a better user experience.
Ensure your website is mobile-friendly. With more people browsing on phones, if your site doesn’t work well on mobile, you’re missing out on potential visitors and telling search engines that you're not ready for their mobile users.
Work on getting backlinks. This means having other websites link to yours, which is like receiving recommendations from popular people. Search engines see backlinks as a sign of your website’s credibility.
Remember, SEO is not about tricking search engines. Focus on making your website the best for your visitors and search engines will notice and reward you.
SEO can sound confusing, but it’s the key to online success. It helps you connect with more customers, build trust, and grow your business in the digital world.
Implementing these strategies might seem overwhelming, but there are experts who can help. Look for trustworthy services like Scale by SEO to guide you on this journey.
Video
How To Take Action
I suggest starting by using the right keywords on your website. Think about the words people might use when searching for businesses like yours. Use these words naturally in your content but avoid cramming too many in one spot—that's yesterday's news and can harm your site's ranking.
A good way to draw in visitors is by creating high-quality, valuable content. Answer questions people might have related to your services. This helps build trust with potential customers and makes your site more appealing to search engines like Google.
Next, I would focus on your website’s loading speed. People and search engines dislike waiting for slow websites. Aim for a website that loads quickly to improve user experience and keep potential customers from leaving.
Ensure your website is mobile-friendly. With more people browsing on phones, if your site doesn’t work well on mobile, you’re missing potential visitors. Search engines also favor mobile-friendly sites, so it’s crucial to get this right.
To improve your website’s credibility, work on getting backlinks. Try to get other websites related to your business to link to yours. It's like getting a nod from someone popular, which search engines notice and favor.
Remember, it's about making your website great for visitors. With these steps, you’ll be on your way to improving your website's visibility and growing your business online.
Full Transcript
welcome back to scale by SEO I'm glad my mountain climber metaphor didn't run you off in the last video we talked about what is SEO and why is it crucial for your business today we're going to get practical we're exploring some of SEO Basics that you can immediately use to improve your website's visibility now I know what you're thinking this all sounds great but how do I actually do SEO don't worry I've got you covered here are five SEO Basics to get you started number one keywords are key figure out what words people are using to search for businesses like yours then use those words naturally in your website's content but remember keyword stuffing is so 2005 keep it natural number two content is King create highquality valuable content that answers people's questions Google loves websites that are helpful and not just salesy number three make it snappy PE people and search engines both hate slow websites make sure your site loads faster than a cat video goes viral number four mobile matters more people browse on their phones than ever before if your site isn't mobile friendly you're basically telling Google to send their visitors elsewhere number five build those back links get other websites like yours to link back to you it's like getting a recommendation from the cool kids and guess what Google takes no notice remember SEO isn't about tricking search engines it's about making your website the best it can be for your visitors do that and the search engines will love you for it so there you have it folks SEO might sound like alphabet soup but it's really the secret sauce to online success it's about connecting with more customers building trust and growing your business in this digital world if you found this video series helpful don't forget to like subscribe and ring that no ification Bell we've got tons of more SEO tips and tricks coming your way now it's time for you to join the conversation what are your biggest SEO challenges share in the comments below and you might see us tackle that on our next video your struggle could be the key to unlocking success for fellow Climbers on this SEO Journey remember at scale by SEO we're here to be your website's new best friend together we'll climb through those search rankings faster than a Mountain Goat on an espresso Rush now that you've got these tips you might be feeling a little overwhelmed don't worry that's where we come in at scaleby SEO we're experts at implementing these strategies and more visit our website at www.s scaleby seo.com to book a free consultation we'll show you how we can put these tips into action for your specific business
