Summary
- If you aim to become a millionaire by 2025, understanding how to build a "backend sales engine" can help you earn consistently.
- To make a million dollars a year, you'd need to earn $83,000 a month, which is about $2,766 a day.
- Achieving this could involve selling:
- A $100 product 10,000 times.
- A $1,000 product 1,000 times.
- A $10,000 product 100 times.
- For complete beginners, starting with a mid-range product, such as a $1,000 course, is often more feasible.
- Building and selling your own product, like an online course or community, is more viable now than affiliate marketing.
- You'll need an audience, achievable through platforms like YouTube or using paid ads.
- Consistency and building trust through organic content and lead magnets is crucial.
- Reverse engineering success involves understanding conversion rates: around 1% of YouTube viewers might become leads, and 2% of those leads might turn into customers.
- To reach $1 million annually, you need about 450,000 monthly views on YouTube and 15,000 daily views.
- Courses provide transformations, and successful products address customers' problems or passions.
- A solid email marketing strategy is essential. Begin with compelling lead magnets to build an email list, which can later drive course sales.
- Recommended starting tools include platforms like Thinkific for course building and Kit for managing emails.
- Initially, create valuable, consistent content to build an audience before selling any products.
- By month three, develop a lead magnet and email funnel, and by month six, launch a survey and potentially create a course based on your accumulated audience insights.
- Focus on creating quality, scripted content, aiming for at least one video a week.
- Utilize automation tools like Zapier to integrate your course platform with email and payment systems, making your funnel smooth and automated.
- Success involves repetition and consistency, ensuring that all content and links drive traffic to your opt-in page.
- Email marketing remains a top method for converting leads to sales.
- Making a million dollars requires developing your own product and consistently engaging with and growing your audience.
Video
How To Take Action
I suggest starting by figuring out a product or service you can offer, like an online course or community. This lets you create something that brings real value to people and can help you grow your income over time.
Next, focus on building an audience. An easy and cost-effective way is to consistently post helpful videos on YouTube. Aim for one video a week and make sure your content solves problems or shares knowledge about your chosen topic.
Then, use a lead magnet to gather email addresses. This can be a free checklist or mini-guide related to your product. Set up a simple landing page for this using platforms like Thinkific or WordPress. This step helps you start an email list, which is key to building relationships and trust with your audience.
Once you have a growing list, create an email sequence that offers ongoing value. Make the first email deliver your lead magnet, then send more emails that tell your story, share tips, and eventually introduce your course. Use a free tool like Kit to manage and automate these emails.
As you go, remember that success comes from consistency. Keep showing up with valuable content and stay connected with your audience. As your confidence grows, aim to launch your course or product by month six.
Finally, connect everything with an automation tool like Zapier. This way, your process from video to sale becomes smooth and automatic.
By following these steps, you'll be on your way to building a solid business that could eventually reach that million-dollar mark.
Quotes by Author
"The math on making a million dollar a year is $83,000 a month, that is $2,766 a day"
"Organic content plus a lead magnet is building trust over time"
"Repetition is key here, people will not buy from a single email"
"It's building a true business, building a brand around yourself"
"Consistency is key, you stick to a consistent YouTube publishing schedule"
Full Transcript
if you want to finally become a millionaire in 2025 I'm going to break it down for you mathematically and strategically in this video and I'm not going to give you some BS like use your phone to hack your way to a million dollars and I'm not going to lie to you and say that blogging or affiliate marketing is the best way to do it right now because it is not I'm going to give you though a full game plan starting from zero and if you stick till the end exactly what to do on a day-to-day basis so that in 12 months time you look back and you say hey actually did make a million dollar now this is a strategy where you don't have to be super technical you don't have to be all that smart you just need to understand this backend sales engine which is what a lot of people just don't get the chance to see online so let's get into it make sure to click the link in the description below you'll get access to my free AI Master Class to make $10,000 a month and my 10 free AI Frameworks to start your business once and for all let's get down to Basics I just have some notes in front of me that I'm going to go through with you let's get into the really basic stuff here the math on making a million dollar a year we're talking here a million dollar a year is $83,000 a month that is $2,766 a day so think of the products that you'd have to sell or things you'd have to do to make that money there's really three options here number one you sell a $100 product 10,000 times that equals a million dollar that could be like e-commerce you know selling a pair of shoes or something for hundred bucks you could sell a $1,000 product 1,000 times right that's typically who's buying a $1,000 things things like courses and communities information or you could sell a $10,000 product 100 times that would be a mastermind getting somebody on a phone call to sell a $10,000 Mastermind to now a lot of people online argue that the best one is the last one a $10,000 product 100 times because well you only need 100 customers but I see those and I say for the complete beginner just starting out who's going to buy something from a complete beginner for $10,000 right so we don't really start with that one most of the time what we want to do is we start from the middle one selling a $1,000 product 1,000 times now there's really only one Revenue stream to do this this isn't affiliate marketing or ads or anything like that this is your own product yes I've made a million dollars with affiliate marketing now 3 years in a row however it's not the same as it once was it's not as easy as it was when I started this right now currently as I sit here talking to you is the best way to do it your own product so you need your own product in this case a course Community something where you're teaching engaging with people now you also need an audience right cuz we could just sell a have a course but not have anyone to sell it to so for courses there's one of two options I'm only giving you two YouTube or paid ads that's really it I'm not talking about websites or anything like that that is where courses are sold as YouTube and paid ads now to make a million dollars a year you need about three sales a day 2.7 sales a day right now what we have to realize is let's backtrack the math even more we have to realize that from my knowledge and my experience about 1% of people watching a YouTube video will become a lead they'll sign up for your email address if you give them a lead Magnet or something like that so 1% of those people 2% of those leads will become customers so if you reverse engineer the math you need about 15,000 views a day to generate that three sales a day at $1,000 and that $1 million a year so that's basically 450,000 views a month on your YouTube channel uh in a niche nothing crazy no not millions of views just consistency so let's talk about the foundations of this funnel then so what are we selling well we're selling uh your own solution to a problem you're basically selling a transformation and there's really two types of Transformations if it's a hobby like you're you're teach teing somebody how to play the guitar or how to garden the transformation is going from a beginner to an intermediate or Advanced person you're taking them along the whole journey if it's in finance or business you're helping somebody make money if it's in Fitness you're helping someone get in shape if you're in relationships maybe you're helping someone save their marriage or something like that but there's really only a few Transformations you have to worry about now A Course in community is actually what people want so we're not talking about creating some course and it sits there and it's a static dead thing that you never update and it doesn't work people don't like that people are striving for communities now and Community is really a part of the value thousands of people in a community that other people can interact with so the question then is okay we have to sell a course a product for $1,000 sell three of them a day very simple so how do we get people who have never seen us before to buy something from us well it's very simple two things organic content plus a lead magnet so organic content is building trust over time on YouTube the lead magnet is basically a valuable piece of content that someone would exchange their email address for but it's not the entire solution it's not the full course course a lead magnet just gives the teaser but it's valuable and then the full course is the full transformation so an example of a lead magnet that you want to give you send people to a landing page they say get my free lead magnet right what could it be well there's C some certain things like if you're in woodworking it's the top 10 woodworking tools that you need a checklist maybe a free class on Drop Shipping if you're teaching e-commerce and Drop Shipping could be a gardening planner for the year if you're in gardening it could be free access to a Discord group it could be a beer making group it could be a blogging guide it's just a free piece of content that people will exchange their email address for something valuable and free from that lead magnet they enter their email address they get into a funnel you then sell the product so how what is a course and how is that different from the lead magnet well a course is more of a 10 plus hour step-by-step implementation of the solution so YouTube videos can be all over the place talk about all kinds of different things you want them to give titles and thumbnails that people will engage with whereas a course you can ignore YouTube a course is just a step-by-step implementation of a strategy to can transform the customer to a new way of being it's pretty much 10 plus hours of video content in the standard format you could sit in a studio like I am and just go through a course teaching pretty much anything that you want to and course platforms are getting so much better now too you can just have like all your course content in there plus you can do q&as you can have interaction in a community Forum all of that stuff what I recommend if you're you know brand new to this you're just starting out I'm going to go through like the exact thing how to create the sales Pages the landing pages the emails all of that stuff one tool that I would always recommend is thinkific it's what I've used in the past they have a 30-day free trial if you click click the link in the description below for thinkific you can get 30 free days and they build your website you know you have a website you have your course living in there all your emails your marketing all of that so it's a One-Stop shop for everything so again click the link in the description below my special link there you'll get the 30-day extended trial to really try it out I really recommend them now if you want to make money you want to make a million dollars you need to understand a funnel a sales funnel now there's really only certain components of this funnel there's the initial opt-in page a landing page to get people to enter their email address there's the actual emails themselves and then they're sending people to a sales page that's pretty much it and getting them to check out so this is what it looks like what you do is from YouTube with a link in the description you send people to a landing page a single web page and the good thing is about this is you can you send all traffic from every source to the same email opt-in page it can be traffic from a Blog it can be traffic from social media link and bio all that we're just focusing on YouTube description to a landing page to get people to enter their email address they then get into an automated email sequence where the email the lead magnet is just sent to them in email one so it could be a PDF you can get it on Fiverr designed where you provide the text someone on Fiverr designs it looks nice and you just upload it to your site you link to it in the email one hey thanks for joining here is your 10 step checklist and use a link to it right there in email one then emails 2 through 7 sell the transformation and get you to the sales page to the checkout page to get people to buy stuff so that's it in a nutshell landing page into an email sequence to a sales page to get them to buy things so let's cover them one by one from landing page to lead magnet to sales page first thing is the landing page the first optin page to get an email address the components of this is a headline you can have a video this is optional you could just have three bullet points here and then all that you need is the first name and the email address so first name email address they do it a little bit more information if you want to a couple bullet points that's pretty much it that's all you need so you can design this in something like Thrive architect on WordPress or Elementor or something like that than kic so it's really up to you now really you're just getting the first name because you're going to say hey first name in every single email so that's really all you need first name and email the more that you add phone number all of those things for more advanced sales features the lower your conversion rate can be now the lead magnet in this example was our old blogging master class which was sent via email just link to and it's just a on a page right so it's just a video embedded on a page very simple to do you can use a tool like bunnie to upload your video to or Presto video or something very simple to add a video to your page and that's all they're getting it's just hidden by behind the email sign up after they access the lead magnet they get more emails and then are sent to a sales page which then sells the actual transformation the actual product so this is our old last year's blog growth engine Black Friday I believe landing page sales page it's got a headline sub headline video again button to enroll if you click this button it takes you right to the checkout but we'll go there there's some simple things is this for you or not what is it what do you actually get right it's it's very simple like a sales page is quite simple it's the headline with an image it's what you actually get and then maybe some testimonials so what you get here's all the things that you get and we get one-on-one coaching we still offer that with AI income blueprint extra stuff you get it's time to get started and then this so a button that tells you the price the enroll button that gets to the checkout page and then of course there's other things like an FAQ refund all that stuff and testimonials so this takes you know there's a lot of stuff on here you're not going to have this out of the gate we're going to cover how to start from zero here in a second but this is the compon of a sales page that then goes to a checkout page that looked like this so it's basically this is Thrive cart which is just a cart Builder you can build the the pages uh the checkout pages on here but you see contact information payment info and then click a button complete the order and you use something like zapier to zap them right into the community itself so once they buy it's automated so you have YouTube video going to link in description people signing up for the lead magnet getting into the automated email sequence and then automatically getting to the sales and check out Pages automatically getting into the community so let's take a look at some of the email marketing because really it's different based on what tool you're using I recommend convert kit kit now it's called because it's free you just sign up and you send free emails all the visualizations look a little bit different so I'm telling you you have to figure out email marketing in general there's usually a tab to send onetime emails like campaigns there's another tab somewhere to send automations so you have triggering events that get people into automations like hey if they sign up through this form on this page they'll get sent into this automation sequence so for example email one is just here's a link to the master class thanks for joining here's a little bit about me wait a day and then it sends email here how to start a profitable blog in 2023 this is obviously an older funnel that I'm showing you but it's all text so when you're selling courses communities and that it's text-based emails there's not some fancy MailChimp you know graphic design emails like you might see for Black Friday from Nike or something like that it's strictly text getting people to click Text links to sales pages so really it's like kind of the story email email one here's the here's the lead magnet email two is like here's the story here's what I did here's what I'm building here's why I exist and here's what you can do and then we have the case study so we had a student Eddie who made a bunch of money let's let's showcase a student so a testimonial then we have another story from $9 hour $2 million business is it possible like showing tell going a little bit deeper into my story another case study Jessica successful student exactly what you get if you sign up for log engine so this is important you have to tell people out outright like what they actually get you have to tell people what to actually do hey when you sign up for my course my community you get 30 videos on this you get live Q&A every week you get this this this and this right so they have to actually know what they're getting I have another case study in here another just general email about work and the golden handcuffs and like like I had like when I worked a full-time job how I didn't have that time freedom and how taking back control of my life was important another case study here and then kind of a it kind of ends you can see we do a couple a day like this one's wait 18 hours and wait 6 hours this is a longer one actually we usually have anywhere from like 4 to 10 emails in a in a welcome sequence this one's longer this one's like 11 12 13 so this one's actually 14 emails over 7 days but then it ends with hey 24 hours left to get this actual discount right and last chance Final Call here's the discount so an email sequence is quite simple it's all based on text and it's all kind of based on your Niche so email one here's the lead magnet email 2 here more about me and what I'm doing now here's the here's the thing then you go down the list of emails let's just take a big step back and figure out what we do starting from zero so number one we realize to make a million dollars we're probably going to do it online with the business rather than at a job right nowadays unless you're a doctor lawyer or some really rich person it's not going to happen so we have to choose a niche to get into choose a Content strategy and then eventually do this over the course of time so that in 6 months we can have a successful course making multiple sales a day that would be the goal so first let's let's look at just picking an Niche and what that looks like what I have here is a custom AI system prompt that I created again you can get that as one of the 10 system prompts if you click the link in the description below you'll get that plus my AI master class so copy this paste it into Claude or chat GPT for free so it's just going to give you brainstorming ideas of YouTube ideas and an NCH so I could say uh give me your main Niche you're interested in exploring I'll give you sub niches and potential content topics so I'm going to say in investing in crypto so I want to do videos on crypto I want to teach people about charts I want to talk about different coins I want to make videos and I want to get them into my course Community about crypto so it's going to give me five sub niches here so like blockchain explained crypto trading strategies investment fundamentals passive income strategies news and market analysis so I'm going to say and then once I give it then the sub Niche so I really want to go after crypto investment fundamentals it's now going to give me 20 video ideas that I could create in that Niche so the title and the target keyword you're going after so again very good how to start investing in crypto with $100 five cryptocurrencies a beginner should buy first the tax guide best exchanges for beginners Cold versus hot wallets mistakes so it's just like such easy content to just sit down and talk about any type of content in your Niche now the difference is if if we're talking about like Hobbies like beekeeping gardening and things like that you probably do have to make videos outside it'd be hard to make a gardening video sitting a studio like this but if you're talking about business finance making money online lots of different things where you can just talk to a camera show things on your computer then it's a simple as that simple talking head videos in your Niche is the best way to sell courses and it's in fact backtracking it again it's the best way to make a million dollars online it's the best Revenue stream your own product your own information and if you don't have a bunch of fancy video equipment like I once did not have you just have a iPhone and you put your face in front of a window and you have enough nice natural light coming in and you don't over complicate it right this is just about getting reps in you look at any old YouTube channel and their first videos are horrible compared to the new ones look at Mr BEAST's Channel his first videos are like him talking just sitting on the floor right so it really depends so the goal here you want to post one video a week in your Niche now aim the first six months you want to make your content just as good as possible you're going to be learning a lot it's going to be uncomfortable you're going to be making new videos scripting them I have full video tutorials on how to script and do actual you know in-depth stuff in one specific YouTube video now the goal here is by month three you want to create your lead magnet and have your email funnel built up so get a lead magnet designed on Fiverr right if it's that guide to woodworking just make it yourself if it's some Advanced blogging guide or something that you're teaching then just put it write it down in a Google doc order a Fiverr and send them the text to put it in a nicely designed PDF you start sending emails for free with kit so you build that landing page to the lead magnet and you start getting people into an automated wel sequence but you're not selling anything yet so you're just sending seven days of helpful emails helpful lead magnets be as helpful and as trustworthy as possible that's what I did for the first like two years of my email list I built it up to 40,000 45,000 people without selling a single thing before I launched my actual course so again selling a course is a long-term game but it's the best organic driven way to make a million-dollar business now by month six you start getting people into this email list and sending free content Now by month six what I would want you to do is actually create a course so you have have now 6 months of practice on YouTube and you've been making videos so now it's time to create a systematic 10-step course to transform the person so if it's about crypto for example you do every single fundamental thing in order that they need to know to make money with it so technical fundamental analysis how to put money in the exchanges all those things to get them to expert level and of course like the minimum you want it to be is like a 10hour thing it depends on the price right there's full Transformations like we now have an AI income blueprint with like 15 Plus hours of content in there because it's just been going on for so long and we've been updating it consistently but really shoot a course just sit there shoot a course and then you upload it to thinkific or another course platform you upload the video so of course again is the implementation of it now to current people in your list that haven't done anything you do a launch so you send like three emails kind of warming them up saying some kind of getting them to know that something is coming these could even be little video emails that you send so you host a video on a page and you say like something big is coming I'm really excited launch this this is what I've learned over the last 6 months doing this blah blah blah and then you launch it you launch your actual course this isn't some huge worrisome announcement of a launch that a lot of people do all you do is you launch it to your current list and then you swap in the new email sequence so now you have a new welcome email sequence that has the actual links to the sales pages that is then selling the course so you can use Thrive cart for the checkout repetition is key here people will not buy from a single email they're usually going to consume your content over the course of time watch some videos maybe consume five or six emails before they decide to click on that sales page and actually go buy something so usually and people's just inboxes like email marketing is still the number one way to do e-commerce and make money this way you're getting people in their inboxes however a lot of the times like people don't really randomly check their emails on like a Sunday for example so if your launch is 7 days they might only click two of your seven emails but it has to have that consistency built in so that you build up that repetition so this whole thing is a Content game consistency is key you stick to a consistent YouTube publishing schedule all links then from every single YouTube video you link in the description to the exact same optin page so you're always linking down the same optin page in an automated way and again everything can be hooked up through zapier where it's like you link in the description they enter their email they get the email sequence through kit they get the lead magnet they click on links in those Kit emails go to the sales Pages check out once they check out and buy through something like Thrive cart or Sam cart that is then also hooked up to zap here to thinkific to school to your course platform and they automatically get into that Community you don't have to do anything from there again you want to mainly stick to a consistent YouTube publishing schedule and again all links go to that one opt-in page so the tools you need YouTube channel kit for email marketing a lead magnet from Fiverr or just a video you host on a page and thinkific for your course website and course hosting so really three sales a day will make you $3,000 a day which will make you over million a year nothing crazy nothing super complicated nothing Advanced I've been doing this for years now I don't have you know a million subscribers or anything like that we've just had consistently posting one or two videos a week for the last three years now so that's the way to make a million dollar it's not hacking some way like someone might tell you on YouTube with your phone or doing affiliate marketing or something like that it's building a true business building a brand around yourself being known for one thing so putting content out there is the way to do it any business any brand out there needs an audience Nike can't sell shoes without commercials and people knowing about them right so you as an individual Creator can take these really good business principles and apply them to your content strategy and make money with a simple very simple email funnel from YouTube it's best way to make money online it's the best way to make a million dollars now again other things like affiliate marketing blogging that is good to make $10,000 a month which is $120,000 a year but if you want to and it's probably easier in a lot of ways just to create AI content get up to $10,000 a month but we're talking $80,000 $100,000 a month the only way to do that is with your own product so again on this channel I talk a lot about selling courses communities affiliate marketing blogging SEO YouTube all types of content strategies just business advice in general I hope you found this video useful if you did give it a thumbs up ask any questions that you might have about this whole process you know if there's anything that you want to that I didn't give Clarity on ask a comment I'll do my best to answer check out other videos on my channel again if you uh want my free AI Master Class click the link in the descript description below to get that plus my 10 AI prompts the one on YouTube you saw today plus ones on keyword research writing content doing all this stuff for you so you have the solid foundation to start with once and for all so you can actually start and make that hopefully 10,000 20,000 $ 30,000 $100,000 a month if you just stick with it stay consistent and don't quit so I hope you like the video and I'll see you in another video
