Summary
- I recommend putting your primary keyword in the URL, title tag, meta description, first H1 tag, and the first sentence or paragraph for SEO-friendly blog posts.
- Make sure to have only one H1 tag on your page, as having more than one is usually unnecessary.
- Include your primary keyword in the first H2 tag as a variation to enhance keyword placement.
- Reiterate the main keyword in the conclusion to emphasize your topic.
- Use Natural Language Processing (NLP) to understand and mimic what top competitors are doing for a keyword, making your content more relevant.
- Utilize tools like Rankability to extract NLP ideas from successful competitors when optimizing your content.
- Create high-quality content that balances writing for search engines and users by providing unique value and perspective.
- Focus on creating articles that not only rank well initially but continue to maintain their ranking over time.
- Spend time considering how to differentiate your content from competitors and add unique value while targeting the same keywords.
Video
How To Take Action
I would suggest starting with the basics for creating SEO-friendly content. First, use your most important keyword in key areas: the URL, title tag, meta description, first H1 tag, and the first sentence or paragraph. Remember to limit yourself to only one H1 tag on each page—multiple H1s are unnecessary for most cases.
Another good way to enhance keyword placement is by including a variation of your primary keyword in the first H2 tag. At the end of your article, reiterate the main keyword in the conclusion to emphasize your topic.
To make your content more competitive, try using Natural Language Processing (NLP). This helps mimic what successful competitors are doing for the same keyword. Tools like Rankability can extract NLP ideas from top-performing sites, guiding you in optimizing your content.
Focus on creating high-quality content that provides unique value and perspective. Craft articles that will not only rank well at first but maintain their position over time. While targeting the same keywords as others, think about how you can make your content stand out and be more valuable.
Spending time on these low-cost, high-value strategies will help build content that is relevant and engaging for both search engines and people.
Full Transcript
so how do you write an SEO friendly blog post so here are a few key elements number one you want to have your primary keyword whatever that primary keyword you've decided upon you want to have it in the URL you want to have it in the title tag you want to have it in the meta description the first H1 tag and you should really only ever have one H1 tag on your page there's some rare circumstances where you would have two but in 99% of scenarios you would only have one H1 tag that's bare minimum and you also want have that keyword in the first sentence or at least in the first paragraph somewhere and then finally you probably want to have some sort of variation in the first h2 tag now outside of that as far as placing the keywords those are the main areas you want to hit you could also argue putting it down in the conclusion at the end of the article is probably a good idea just to kind of reemphasize that that article is about that particular topic that that's like on page SEO 101 and that's just bare minimum just to get into into the arena of competing okay but if you want to go to the next level you also need to start using NLP and NLP is short for natural language processing and it's a technology that Google and Amazon and meta and all these tech companies use to understand human written content human written language and you can actually use this technology to your advantage when you're building out an SEO friendly blog post so a tool like rankability for example goes and and you enter your keyword in the content Optimizer and we extract the NLP ideas from the top competitors so you can actually build out a highly relevant blog post based on the competitors that are already doing incredibly well so you built this highly relevant blog post that is designed to feed the algorithms exactly what they're looking for and then you focus on building a really high quality piece of content so you can do both of these things I think sometimes people try to make it black and white it's like either writing for search engines or you're writing for users you can do both you can build out a highly relevant asset that properly attacks each of the topics that your competitors are going after while continuing to add unique value and going after unique angle for that content and there's many different ways to differentiate your content and make it better than your competitors but you need to spend a lot of time thinking about then how do you add unique value for the keyword that you're going after so if you can combine both both of those things together that's what's going to help you create SEO content or SEO friendly blog posts that will actually rank not just for a few months but for years on end so there's much more to SEO but that's kind of the the base layer for building effective SEO friendly articles
