Summary
- People are doing social media backwards by creating content based on their own likes or what they think others like.
- Some people copy competitors' content that has already engaged audiences, which likely won't work because the content has been seen before.
- The new way to create social content and get quick results is to use "Answer the Public."
- On "Answer the Public," click on the TikTok option and type in any keyword related to your space.
- The platform will show trending keywords that are popular and upcoming.
- Create content around these trending topics related to your industry.
- Post this targeted content on social platforms to get more traction.
- This tactic doesn't guarantee you'll go viral, but it should yield better results than not using it.
Video
How To Take Action
A good way to start improving your social media strategy is to change how you create content. Instead of making posts based on what you like or what you think others will like, try using a tool called "Answer the Public."
First, go to the site and click on the TikTok option. Then type in any keyword that's related to your business or interests. The platform will show you current and upcoming popular search terms.
Use these trending keywords to come up with your content ideas. Create posts that align with these hot topics but make sure they are also related to your industry or personal growth area. This will help your content feel fresh and relevant.
For example, if you’re a small business that sells handmade jewelry, type "handmade jewelry" into "Answer the Public." You might find that "eco-friendly jewelry" or "custom name necklaces" are trending. Focus your posts around these themes.
This strategy helps because it focuses on what people already want to see and talk about. This doesn’t mean every post will go viral, but your chances of getting more views and engagement will increase.
Keep in mind, this approach is both low-cost and doesn't take much time to implement, making it perfect for small businesses or entrepreneurs. Just spend a few minutes each day checking trending keywords and making content that fits. This way, you’re not spending a lot of money or time, but still getting high-value results.
Full Transcript
people are doing social media backwards right now they create content based on what they like or what they think people like and some of them will search your competitor see what's engaging and then post content on that but your competitors already posted content on that topic and if it did well for them chances are it won't do well for you because people have already seen it the new way to create social content and get results fast is you go to answer the public you click on Tik Tok right because there's options on the platform you type in any keyword related to your space it'll show you all of the upand cominging trending keywords that people are looking for when it comes to social content create content around those topics that are at least related to your industry and then boom publ push them on the Social Web it doesn't mean you're going to Skyrocket and go viral but you should get more traction than if you didn't use this tactic