Summary
- Google uses a quality score to rank websites, which is based on factors like content quality, link quality, and technical SEO.
- To improve your site's quality score, perform a complete website audit regularly, as you never know when the next Google update will occur. I suggest doing this every other month.
- Focus on two main types of audits: a technical SEO audit and a content refresh audit. These can help prepare your site for any updates.
- Regular audits can help maintain or improve your website’s ranking and visibility on search engines.
Video
How To Take Action
I would suggest starting with a simple website audit to boost your online presence. First, focus on two types of audits: a technical SEO audit and a content refresh audit. These are like check-ups for your website.
For the technical SEO audit, check if your website is easy to navigate and if it loads quickly. Use free tools online to help with this. Make sure your website works well on mobile devices too.
Next, for the content refresh audit, update your website’s content. Check if the information is correct and helpful. Look for any old or outdated content and refresh it to keep your audience engaged. Good content can help your website rank better on Google.
Do these audits regularly, like every other month. This way, you can stay ahead of any changes Google might make. It doesn’t take much time, and you can find free guides and tools online to help you get started.
Remember, small changes can have a big impact on your website’s quality score, which is how Google decides how useful your site is. Improving this score can help your website show up more often when people search online. Keep at it, and you’ll see the benefits over time!
Full Transcript
a new quality score this influences whether or not your site will rise or fall Google assigns a quality score to each website which is made up of a bunch of ranking factors like content quality link quality eat topical Authority technical SEO Etc one of the best ways to position your site for a quality score Improvement is to do a complete website audit and do this periodically since you have no idea when the next Google update will hit every other month I audit my sites now there's a lot of different types of audits that you can do for a website but the ones I want you to focus on to prepare for an update are the following a technical SEO audit and a Content refresh audit if you like content like this please let me know by optimizing the like button and I'll make more of it for you
