Summary
- If Search Engine Optimization (SEO) were dead, Google would produce less organic traffic to websites each year. However, this is not the case.
- I analyzed data from 35,599 sites over four years, using Google Search Console. This tool helps track SEO data effectively.
- According to Forbes, there are 1.13 million websites, but only around 200 million of them are actively maintained.
- Over three years, there was a 9.83% increase in traffic. While this isn't a huge increase, it's also not a decrease, indicating there's still considerable traffic to gain from SEO.
- Maintaining SEO is still valuable because it can lead to more visitors to your site, despite some common misconceptions.
Video
How To Take Action
I would suggest starting by using free tools like Google Search Console to dive into SEO data. It’s a low-cost way to see how people find your website. Check which keywords are making people click on your page. Use this information to adjust your content to match what people are looking for.
A good way to get more visitors is by updating and maintaining your website regularly. If your website is among the active ones, it’s more likely to show up in searches. Even small changes, like fixing broken links or refreshing old content, can make a big difference.
Since there’s been almost a 10% increase in traffic over three years, sticking with SEO can pay off. You can create a schedule to review your SEO monthly. Check your site’s analytics, see what works, and make changes as needed. This doesn’t take much time, but it keeps your site in good shape.
Lastly, keep in mind that SEO still matters. Avoid the misconception that it’s not beneficial. Many sites gain visitors just by doing simple SEO tasks. It costs nothing to research and learn a bit each day. Over time, these little steps can help your business or personal projects grow.
Full Transcript
if SE is dead in theory Google would be producing less and less organic traffic to websites each and every single year but when you look at the data we analyzed 35599 sites over the last four years we specifically looked at Google search console data which of course tracks SEO data as you guys know so according to Forbes there are 1.13 million websites in the web but only around 200 million of them are actually maintain the trend was a 9.83% increase in traffic over 3 years that's not a big increase that's not a drop but it just shows how much traffic there still is to be getting from SEO
