Summary
- People often think SEO is just for Google, but you can also optimize for platforms like Airbnb, TikTok, and Instagram.
- For vacation rentals, it's important to optimize your listings on Airbnb to increase visibility.
- Businesses should consider optimizing for AI platforms like ChatGPT and Gemini, as they get billions of visitors each month.
- Search engines are everywhere, not just on Google. Popular apps like TikTok and Instagram are also search platforms.
- When creating content, make sure to optimize it so that it appears in search results for your target audience on platforms like TikTok.
- Many creators are already making content, so they should take the extra step to optimize for visibility.
Video
How To Take Action
Implementation Strategies for Personal Growth and Business Success
I would suggest implementing the following strategies to make the most of your efforts with minimal cost and time investment:
Optimize for Different Platforms: Don't just focus on Google for SEO. Optimize for platforms where your audience spends time. For vacation rentals, make sure your Airbnb listings are well-optimized with clear titles, descriptions, and high-quality photos. For personal branding or business, consider how you can show up in search results on TikTok and Instagram by using relevant keywords and hashtags.
Leverage AI Platforms: Explore how to make your content or business appear in AI platforms like ChatGPT and Gemini. These platforms have millions of users, so optimizing for them can bring significant visibility. Provide clear, concise information and frequently asked questions related to your business to help these AIs recommend you.
Create and Optimize Content: If you are already creating content, such as videos or blog posts, make the extra effort to optimize them for search. Use keywords that your audience might type in when looking for relevant content. For example, in a TikTok video cooking tutorial, use keywords like "easy recipes" or "quick meals" in your video description and hashtags.
Utilize Popular Apps Efficiently: Treat popular apps like TikTok and Instagram as search platforms. When posting content, think about what your target audience might search for. Tailor your content to fit those searches to increase your visibility.
Monitor and Adjust: Regularly check the performance of your optimized content. Use insights from these platforms to see what's working and what's not. Make adjustments as needed to improve visibility and reach.
By starting with these low-cost, high-value strategies, you can significantly improve your visibility across multiple platforms and grow your personal or business brand effectively.
Full Transcript
people look at SEO is just Google what about the people who have vacation rentals and optimizing for Airbnb what about the businesses and this is even more Brad that are just like huh everyone's using chat GPT they get billions of visitors a month how do we get chat GPT to recommend our product and service why not optimize for Chad GPT or gemini or any of the other AI platforms right search is everywhere we just think of it as Google but Tik Tok and Instagram are really popular how many people create content actually try to optimize when someone types in do food their Tik Tok video shows up not that many people I don't know why they're already creating the content might as well optimize for that as well