Summary
- Keywords are key. I need to discover what words people use to search for businesses like mine and use them naturally in my website's content. But I have to avoid keyword stuffing because it's outdated.
- Content is King. I should create high-quality, valuable content that answers people's questions. Google favors helpful websites over purely sales-focused ones.
- Make it snappy. People and search engines dislike slow websites, so I must ensure my site loads quickly, faster than a viral cat video.
- Mobile matters. Since more people browse on their phones now, if my site isn’t mobile-friendly, it’s like asking Google to send visitors somewhere else.
- Build those backlinks. I should aim to get other websites like mine to link back to me. It's like getting a recommendation from the cool kids, and Google notices it.
Video
How To Take Action
I would suggest starting by finding out which keywords people are using to search for businesses like yours. Use tools like Google Keyword Planner, which are free and easy to use. Then, sprinkle these keywords naturally into your website content without forcing them in. It keeps your site both user-friendly and SEO-friendly.
A good way of doing this is by focusing on creating high-quality content. Answer questions your customers might have. Write helpful posts or guides about topics related to your business. This makes Google (and your readers) happy because you're providing value, not just pushing sales.
Next, check over how fast your website loads. Fast-loading sites keep people around longer. You can use free tools like Google PageSpeed Insights to see what might need fixing. Whether it's optimizing images or simplifying your code, even small tweaks can make a big difference.
Making sure your site looks good and works well on mobile is another quick win. You can try visiting your website on your own phone to see if things are easy to read and interact with. A mobile-friendly site keeps mobile users engaged and signals to Google that your site is up-to-date.
Finally, aim to get backlinks by reaching out to websites similar to yours. Write a guest blog post or collaborate on content with others. When they link back to you, it's like getting a thumbs up from the popular crowd, and Google appreciates that.
Full Transcript
this all sounds great but how do I actually do SEO don't worry I've got you covered here are five SEO Basics to get you started number one keywords are key figure out what words people are using to search for businesses like yours then use those words naturally in your website's content but remember keyword stuffing is so 2005 keep it natural number two content is King create highquality valuable content that answers people's questions Google loves websites that are helpful and not just salesy number three make it snappy people and search engines both hate slow websites make sure your site loads faster than a cat video goes viral number four mobile matters more people browse on their phones than ever before if your site isn't mobile friendly you're basically telling Google to send their visitors elsewhere number five build those back links get other websites like yours to link back to you it's like getting a recommendation from the cool kids and guess what Google takes notice [Music]
